material handling guide Advertising Rates

Advertising Rates
2018 Annual Edition
Call 1-800-247-2000 for more information

View Current Ads
Advertising Deadline:
November 10, 2018
Distribution Date:
January 2019


The Hot Line® MATERIAL HANDLING GUIDE, is your specialized source for aerial lifts, rough terrain forklifts and construction telehandlers. Information will include equipment manufactured from 1970 to current, both scissor and boom lifts, engine type, height, capacity, machine weight on models with 500 pound capacity and more.

Circulation is to paid subscribers! Subscribers are those who are active in the equipment industry and purchase the guide because they need it and use it, a valuable source guide they reference over and over, giving your message the opportunity to be seen year round.

 

» Models From Over 160 Manufacturers
» Specifications
» Years Manufactured
» Serial Numbers
» Retail and Auction Pricing

 

The deadline for placing ads is November 10, 2018. Advertisers of the Hot Line® Material Handling Guide spending $90 or more in advertising qualify to receive one FREE PRINT EDITION of the annual. The qualified readers, affordable rates, and reliable medium give you the opportunity to showcase your products and services!

 

Images
Color images intended for process printing should be saved as CMYK. Black & White images should be saved as Grayscale. Desired orientation (rotation, flip, skew) is to be applied in your image editing application.

Fonts
Fonts should not be stylized in your page layout program. Example: Do not stylize fonts by using the [bold] [italic] or other font style commmands. Use the font containing the desiredattribute. In the event the desired font is not available, a different font should be chosen. All fonts used must be supplied in a seperate folder labeled "Fonts." All fonts used in EPS file must be converted to outlines.

Media For File Transfer
Transportation Dimension Guide supports the following Apple OSX compatible media: CD/DVD. Supply a color or laser print of each ad.

Electronic File Transmission
Transportation Dimension Guide is able to accept files electronically using email and FTP. When sending files via email have your graphic elements originally scanned (250-300 dpi) and save them as a JPEG of the maximum quality. All submitted ad copy must be submitted by 5 p.m. the following business day after the cutoff date.

Software
  • InDesign CS3: Include all elements and fonts in the document. Submit as a .zip or .sit file.
  • Photoshop CS3: Submit as a flattened, 300 dpi image.
  • Illustrator CS3: Convert all type to outlines and embed any linked elements.
  • PDF: Submit as press quality with all fonts embedded.
 

Advertising Rates

Full Color Priority Covers

Front Cover

4-11/16" x 3-7/16"

$5,000

Back Cover
4-11/16" x 7"
$4,000
Inside Front
4-11/16" x 7"
$2,800
Inside Back
4-11/16" x 7"
$2,500
Page 3
4-11/16" x 7"
$2,000
No Discounts on Priority Pages
 
Full Color Front Priority

Full Page

4-11/16" x 7"

$1,500

1/2 Page Horiz

4-11/16" x 3-7/16"

$850

1/4 Page

2-5/16" x 3-7/16"

$500

2 x 3

2-5/16" x 2-1/16"

$300

2 x 2

2-5/16" x 1-5/16"

$250

 
Black and White Rates

Full Page

4-11/16" x 7"

$1,250

1/2 Page Horiz

4-11/16" x 3-7/16"

$700

1/4 Page

2-5/16" x 3-7/16"

$400

2 x 3

2-5/16" x 2-1/16"

$250

2 x 2

2-5/16" x 1-5/16"

$200

 

Invoiced & Distributed in January 2018

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