farm equipment guide Monthly Advertising Rates

Published monthly. Emailed nationwide to requested subscribers who are interested in actual auction and retail pricing on current and antique farm equipment.

    4/C
Inside Front/Back Cover/Page 1 - Full Page 7" x 9 7/8" $200
Inside Front/Back Cover/Page 1 - 1/2 Page 7" x 4 7/8" or 3 3/8" x 9 7/8" $125
Inside Front/Back Cover/Page 1 - 1/4 Page 3 3/4" x 4 7/8" $100
Full Page 7" x 9 7/8" $200
1/2 Page 3 3/8" x 9 7/8" or 7" x 4 7/8" $100
1/4 Page 3 3/8" x 4 7/8" $75

For more information, contact a sales associate.

IMAGES:
Color images intended for process printing should be saved as CMYK, Black and White images should be saved as Grayscale. Desired orientation (rotation, flop, skew) is to be applied in Photoshop.

FONTS:
Fonts should not be stylized in your page layout program. Example: Do not stylize fonts by using [bold] [italic] or other font style commands. Use the font containing the desire attribute. In the event the desired font is not available a different font will be chosen. All fonts used must be supplied in a seperate folder labeled "Fonts" for Macintosh, the Adobe Postscript Font must be provided. All fonts used in EPS files must be converted to outlines.

MEDIA FOR FILE TRANSFER:
Farm And Antique Equipment Guide ® supports the following Macintosh platform media: CD/DVD. Supply a color or laser print of each ad.

ELECTRONIC FILE TRANSMISSION:
Farm And Antique Equipment Guide ® is able to accept files electonically using E-mail and FTP. When sending files via email have your graphic elements originally scanned (240-300 dpi) and save them as a JPEG of the highest or maximum quality when preparing to send.

SOFTWARE:
InDesign CS2
Photoshop CS2
Illustrator CS2
PDF File

ftp.heartlandinternet.com
user id: hli002
password: ads

   

Electronic File Transmission:
The sizes given below show the exact dimensions to run in the area reserved for the advertisement. Changes to files with embedded components require a new disk to be submitted by the Client or Agency.

Size Inches Format
1/2 Page 7" x 4 7/8" Horizontal
1/2 Page 3 3/8" x 9 7/8" Vertical
Full Page 7" x 9 7/8" Vertical

Please do not exceed the live area size in order to keep anything from being cropped off.

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